2010 NSAC PLANSBOOK
creative direction, design, film, presentation team
The University of Nebraska-Lincoln took first place at the District 9 NSAC Competition, and fourth place at the national level. Kyle was the Creative Director for a team of twenty-five copywriters, designers, account planners, media buyers, researchers and more. Aside from directing creative strategy, managing a team, and directing the television spots for the campaign, he also designed the official thirty-four page plans book (shown here) which traveled to Orlando, FL and was judged by State Farm and a panel of creative professionals.
It ranked 4th out of 150 in the nation.
